We often want to optimize SEO but need help understanding how, right? Relax, Don’t worry. Now, many services have sprung up to optimize the SEO of the website that you manage, such as our company.
Not all website SEO services are expensive. You only need to be competent to find services between affordable and cheap SEO services. However, by paying for these services, your website will get SEO optimization quickly. Because generally, this SEO optimization service will be done by experts in that field.
So you don’t need to worry about it anymore. However, What is affordable vs cheap SEO?
If you want to optimize your website through SEO services, you must have sufficient capital if you’re going to carry out the optimization process seriously. Affordable SEO will maximize your company’s optimization quality, while the cheap ones will undoubtedly do the same thing, but not necessarily proportional.
This is, of course, because the SEO optimization process still needs to be finished. In addition, many things that affect the cost of website SEO services vary. Here are some reasons.
In this digital era, many people use websites as an alternative to work or business. This makes website owners try to increase the ranking of their respective sites on search engines which causes competitors to continue to grow from day to day.
It takes a long time
Generally, getting a website on the first page only takes a short time, like a few weeks. But, increasing a website’s ranking in search engines takes months.
SEO Has Long Term
Marketing strategies using SEO optimization can be felt in the long term. This is one of the big reasons why SEO optimization service fees are usually expensive.
SEO Optimization Is Not Easy
Doing SEO optimization is not easy. To optimize for SEO, you need the right strategy and enough time so that the keywords you want can compete with other sites.
UX (User Experience) is the most important element in writing SEO-friendly articles and seo service. And later on, the other points that are written in this also have a lot to do with user experience or commonly called UX.
Why user experience?
Because it’s so hard to manipulate. Many bloggers know how to write articles smoothly and regularly, but not many know how to write SEO-friendly articles.
The latest Google algorithm update, quality website articles are not only good for search engines, but also for readers.
There are many tips on how to write SEO-friendly articles on the internet, but not all of them can be applied and some are even outdated with the latest search engine algorithm developments, especially Google.
Many argue that the longer the article, the better it will rank on search engines. This opinion can be true, it could be wrong. Again, back to the first point, depending on the user experience.
If you can write a long article while still prioritizing user experience then of course that’s even better. But if you insist on writing long articles just to meet SEO targets (with the content of the article messy and twirling) I don’t think your method will be effective.
What do I mean by long and deep articles?
I mean articles that are not only long (many) in a number of words, but also discuss the topic in-depth (in-depth content).
External Linking to Relevant Authority Sites
Many are mistaken about this. For fear of falling web rankings if they provide outbound links, many use no-follow links when doing external linking. In my opinion, as long as your external links are to web authorities that are relevant to the topic of writing, then giving do-follow links will not have a bad effect on your website.
On the contrary, Google will see your website as a good web because it always references trusted websites. External links to webs related to the topic of discussion also help readers to get other accurate reference sources.
If you have a website, you definitely want the website to be in the first order of the Google search page? If your website is at the top, you can be sure that it will be easier for visitors to find your website without having to scroll further. Especially if you have a business by making a website as a promotional or marketing medium, surely your business will indirectly slowly increase. As a website owner, you can try to apply search engine strategy such as SEO and SEM. But before starting that, you need to know about SEO and SEM and the difference between these two strategies in the world of digital marketing.
Before choosing between SEO and SEM, you should first think about who your competitors are. Find out how they are doing in their search marketing before you decide to compete. Find out in advance what keywords they are doing, using SEO and SEM or even using both, and how the payments they use to drive traffic to their website. When you do this, you can look to the flaws to find ways and strategies to compete in paid and organic search.
If you’ve been in the industry for a long time and know what consumers want and need, you’re better off building a long-term SEO strategy than SEM. But if you are still unsure or don’t know much about your customers and competitors, you might consider using SEM. By testing using SEM, you can test the ideas, products, and services that you offer to consumers.
If the product or service you offer has a short buying cycle, you can use SEM. Ads from SEM can put your product or service in the top spot so that customers can see and be interested in buying it immediately. If your buying cycle is long or your website is being used as a reference for doing research and comparing prices with other places for several weeks, you shouldn’t need to use SEM because there were no purchases after seeing the ad.
Why is a keyword better at converting than with other keywords? This often happens, especially when we define a keyword without researching the keyword correctly first.
Because each keyword represents the needs and interests of each different search group, it is necessary to find the right target keywords to increase conversions.
After getting to know the keywords and why it is important for professional seo services, you can do keyword optimization to help you increase the conversion of each group of search engine users who search.
Keywords that use Brand, some people already have a favorite brand when searching, so searching on search engines always use a certain brand.
Write the name of the product in the search engine, this is generally done by the information seeker by directly typing the product sought.
Keywords that contain the names of competitors, potential customers want to see your competitors make comparisons.
Usually, many prospective customers who use replacement products when looking for your product, replacement products with a quality that is not much different.
Products that are not directly related to your product, but sometimes you can change the decision of prospective customers if they find your business website when they do a search.
It’s the most difficult keywords because it’s so broad and harder to find keywords that match potential customers in this keyword category.
The best way is to develop many keywords according to your product so that potential visitors from this category can also maximize your conversion.
The company profile is usually a simple website to display profiles and products or services as well as a portfolio of a company. This type of website is only to introduce a company profile although it can also be a promotional tool if managed properly.
In addition to profiles, products, and portfolios in the form of text and photo or video content, contact form features are important in this website so that visitors can easily contact the website owners if they need the company’s products or services.
SEO learning rules are 80% Practice & 20% Learning. The rule requires you to practice more than learning SEO. Why should it be like that? Surely you will ask why you should practice more than study. As you practice more, you will know better how to understand SEO techniques, or you can know more about how to implement SEO and how to learn SEO easily. So it helps you create a better seo strategy in the future.
More practice will create a feel that can help you understand what SEO is and how it works. That way you can understand SEO faster. When you have started to understand SEO through practice you just need to learn new SEO knowledge, and still, you have more practice than theory.
Improve the learning process without having to look for methodological shortcuts. From here you have to know which SEO learning process is lacking in you, Don’t do the methodology or look for the truth of your learning process that is wrong.
Don’t focus on just one SEO technique, so you forget if there are still many techniques that must be learned. You must know which technique that can be mastered quickly and which one that takes a lot of your time.
Of course, you must understand and identify the learning process that you are using, which should be replaced or which should be kept. When you can implement this you will be able to understand SEO for beginners easily. It’s because SEO techniques are broad, therefore you need to improve your way to be able to make your learning process becomes faster.
Nowadays there are many different ways of working, between SEO experts A and SEO experts B have different ways of learning SEO. So from here, you should be able to focus on the SEO techniques that you are working on. Remember that SEO techniques are very broad, so choose SEO techniques that you think are easy to implement and understand.